Bizible / Adobe Marketo Measure

Commercial

B2B multi-touch attribution

Details
PricingPaid
Category: Marketing Analytics / Attribution
OSS Maturity:Strong
Build note: PostHog is an all-in-one product analytics platform. Plausible and Umami offer privacy-focused web analytics. Use dbt attribution models for multi-touch attribution.
Gap:Full B2B revenue attribution (like HockeyStack/Dreamdata) requires combining analytics + data warehouse + custom models.